May 4, 2011 0
Its time that Indian Ecommerce companies started getting up and about on cloud computing. And when I say its time, I mean yes there are a few companies that dabble in it, but I’m talking about something like 25 – 40% of the Ecommerce companies in India using cloud computing in some capacity.
Who is it ideal for?
1. Smaller companies, hungry for growth. And which is serious about spiking their traffic.
2. Large Ecommerce companies who have built up comprehensive platforms need to start pushing some of their applications on the cloud. Predominantly to get comfortable with it.
Why aren’t more people using it?
A couple of reasons mainly
1. Inexperience amongst the developer community with implementing cloud solutions. They’re still comfortable hosting applications on shared / dedicated servers and are afraid to experiment.
2. Online businesses are confused about the total cost of ownership of a complete cloud based solution. (CPU cycles / data download and upload pricing / pricing with and without CDNs, etc)
Okay, despite last week’s outage of services at Amazon’s Cloud, I believe that Cloud computing is where all of Ecommerce is headed. I believe that there is a huge Mobile commerce play that will consume the Indian market. And all those mobiles would need to interact with a lot of data sitting in servers. And that traffic’s unpredictability will be huge.
Cloud computing for Ecommerce makes too much sense and saves too much money to be ignored. And with Ecommerce at infliction point in India, its more important now than ever that our developer community / Online business heads wake up to this reality.