Feb 21, 2011 0
The success of online business is not based on its portfolio of products and services alone. To convert visitors to customers and turn them into loyal customers, your business must be powered by a thorough and efficient system of customer service and support. Today, customer support has been quite crucial when it comes to building trust within the consumer and strengthens the position of your e-commerce.
Creating a strong support system is not difficult. In addition to handling questions by phone, which can be very costly depending on where your clients, your support staff can also attend to them in real time using a computer and be just as effective. Many people rely on e-mail system as long as it remains one of the most common means of communication. Unfortunately, analysis using these messages is much longer than and not as responsive as the consumer wanted. Thus, owners of online businesses increasingly are finding that online chat is one of the best ways to provide customers with a solid support, as it bridges the gap between telephone and electronic communications.
The advantages of online chat
For the most part, the integration of online chat on your displays is very economical to move. Being that it was so effective, many web hosting companies offer a scenario in chat your packages at no extra cost, though some of the more complex applications Cart come complete with similar functions. In any case, the function is usually simple to and easy to customize so that clients can communicate with the support staff as needed.
Perhaps the most notable advantage of online chat is the ability to provide it for one or two representatives of support to meet the requests of several customers. It’s really very convenient during peak hours in a day or busy season, when the impatient clients need answers, but do not want to wait on the phone for them. In addition, the chat system that allows for the configuration can be created with the Frequently Asked Questions for handling common client requests before the connection is directed to the actual support staff. It is beneficial to companies with less staff because they can meet the needs of a decent amount of customers and streamline their operations online store.
Live chat converts more visitors into customers
Many online stores have implemented the chat system on their web stores, and the result is definitely positive. Higher sales figures come from an increase in the conversion rate of visitors to the client. Before the chat was involved, 98% of visitors leave online stores without any purchase, having a conversion of only 2%. After turning on chat sales support system, the same webstores reported up to 10% conversion rates.
If you’re looking for a simple and effective way to improve your support system, we strongly recommend you consider the online chat. These scripts are easy to find and can be incorporated into an existing store in minutes.